Rahul has been a prominent player in the word of influencer marketing right from its’ infancy. He is the Head of Influence at Ogilvy, having built the influence specialism in the past couple of years.
He is in charge of setting the strategic direction of the Ogilvy influence proposition that covers that full spectrum of influencer work, from celebrities all the way to micro-influencers.
He heads up a team of creative experts who are responsible for delivering best in class influencer marketing for clients including Walgreens Boots Alliance, Bacardi, Vans, PlayStation, Unilever, TK Maxx, British Airways and Mattel. He has presented and commented on expertise around influence for Blogosphere, Campaign, The Drum and PRWeek.