Scott Guthrie works with brands, agencies and platforms to generate meaningful results from smarter influencer marketing decisions. He is an event speaker, guest university lecturer, published author, active blogger and media commentator.
His influencer marketing thoughts and commentary have featured in publications including PR Week, The Drum, Influence magazine, PR Moment, The Telegraph and City A.M.
Named as one of the influencer 50: the top 50 industry players from 2018 Scott is also a member of the PR and Communications Council 2019, a member of the influencer marketing steering committee at the Branded Content Marketing Association and a member of the Talking Influence editorial board. His website https://sabguthrie.info/ has been designated as a top 10 PR blog for the last two years by Vuelio.
Scott is a former management consultant and Ketchum digital director – influencer relations.