Rahul has been a prominent player in the world of influencer marketing right from its infancy. He is the head of influence at Ogilvy, where he is in charge of setting the strategic direction of the Ogilvy influence proposition that covers the full spectrum of influencer work, from celebrities all the way to micro-influencers. He heads up a team of creative experts who are responsible for delivering best in class influence for clients including Walgreens Boots Alliance, Bacardi, Vans, PlayStation, Unilever, TK Maxx, British Airways and Vodafone. Prior to joining Ogilvy, he established and ran MediaCom’s global influencer offering. He also enjoyed a brief stint at James Grant where he was the director of social talent looking after some of the world’s leading social-first talent.