I'm a brand or retailer seeking to learn how to navigate the creator economy

Discover as a brand how to navigate the intricacies and opportunities within the Creator Economy as we unite the brightest minds from the US and worldwide to reimagine the future.

Through our curated agenda and networking opportunities, you’ll discover how to attract the right creator, set KPIs and the best metrics to review performance. From awareness to sales – the modern creator mix can influence all stages of the purchasing funnel.

In 2025, as part of our new Hosted Meetings Program, we offer qualifying enterprise level retailers and brands a complimentary ticket to IMS USA, plus a travel reimbursement of $750 in exchange for attending pre-arranged meetings. Places are limited so we advise early applications.

WHAT’S NEW?

NETWORKING MIXERS & TABLETALKS. EXCITING CO-LOCATE. EXPANDED 3 DAY EVENT. MEETING & COLLAB ZONE. ICONIC FLORIDA LOCATION.

NEW VENUE

ICONIC SEMINOLE HARD ROCK RESORT

The event takes place at the Hard Rock Seminole, offering delegates an exciting opportunity to network and relax like a true rock star, with the hotel offering luxury music-themed guest rooms and suites, alongside their lagoon-style pool and Beach Club.

Limited rooms, at a special attendee rate will be available to book soon. Make sure to secure yours to maximize your convenience and experience at the show.

WHO COULD YOU MEET?

Registered delegates for IMS USA 2024 include:

What you’ll learn

Mastering Measurement - Making Sales Tangible

As influencer marketing budgets increase and measurement becomes more sophisticated, advertisers rightly need to see demonstrable return on investment. Join us as we unpack the shift from vague metrics to concrete performance indicators that can be communicated to your wider team. From understanding the importance of cross-media measurement to demonstrating clear ROI, make your influencer campaigns more tangible. 

Multi-Channel Integration - Leveraging Creators Across Platforms

Different creators excel at different parts of the sales funnel, from the upper reaches of building awareness and positive brand sentiment to driving sales through social commerce. Discover how to define clear objectives and select the most appropriate creators to work with. 

Regulation - Safeguarding Trust and Sustaining Growth

Understand why self-regulation is essential for the longevity of the influencer marketing industry. This track will explore how maintaining high ethical standards not only protects your brand’s reputation but also fosters trust among consumers, ensuring the continued success and growth of the creator economy.

Understanding the Full-Funnel Impact of Creator Partnerships

While the last click is key, explore how influencer marketing contributes to the entire customer journey. This track will unpack the importance of tracking and analyzing long-term brand growth, providing a more comprehensive view of campaign success.

What to Expect

HOSTED MEETING PROGRAM

An opportunity to secure a series of guaranteed private meetings with your chosen brands and retailers. Find out how you can secure guaranteed meetings for your organization.

Unrivaled Content

Experience a lineup of incredible keynotes, engaging fireside chats, and thought-provoking panel discussions, all presented by industry leaders at the forefront of the creator economy.

Networking Mixers

Join fellow attendees at dedicated networking mixers focused on specific themes and topics. These sessions provide the perfect opportunity to connect, share ideas, and collaborate with peers who share your passion for the creator economy.

Networking App

Join fellow attendees at dedicated networking mixers focused on specific themes and topics. These sessions provide the perfect opportunity to connect, share ideas, and collaborate with peers who share your passion for the creator economy.

Partnership Zone

The Partnerships Lounge features bookable tables for 15-minute meetings, easily reserved through our app. Perfect to secure  your next brand collaboration or tech partnership.

The Growth Expo

Serving as the central hub of the event, the Growth Expo will be brimming with leading agencies, cutting-edge technology, and innovative tools that can elevate your brand via the creator economy.

Lunch Included

Forget packed lunches or offsite trips! Enjoy a generous hot buffet lunch served on both days, providing the perfect opportunity to continue networking.  With ample complimentary coffee and refreshments available throughout the event, you can keep the conversations and connections flowing.

The Official Parties

Our famous kick-off Mixer and official party provides delegates with late-night fun, entertainment and networking ensuring you can network into the night.

Fancy a VIP Experience?

Want to network with the best of the best? Upgrade to a VIP pass and gain access to our VIP lounge and an exclusive networking event, where you’ll have the chance to connect with top industry leaders and influencers.

READY?

You’re just one click away from unlocking all of the above!

Hear from the gamechangers

See Who Attended in 2024

Sarah
Shaker

L'Oreal

Denise
Vitola

Linqia

Juliann
Kane

Klarna

Brendan
Gahan

Creator Authority

Giselle
Huasipoma

Calvin Klein

Ben
Ebbrell

Sorted Food

Sophie
Jamison

Made By Gather

Beckii
Flint

Pepper Agency

ATTENDEE UPDATES

The industry has decided which session is taking to the stage at The Influencer Marketing Show USA.
Bridging the gap between the Creator Economy and Affiliate Marketing.
Have your say - which session should take to the stage at The Influencer Marketing Show USA?

From the community

“IMS is the place to be if you work in the influencer marketing or creator economy industry. You will learn from the most recognizable experts and you will meet the most important brands and solutions in the market.”
Daniel Sánchez
Co-founder & CEO
“The IMS is the pinnacle of excellence in influencer marketing - an absolute must-attend if you work in the field.”
Rahul Titus
Global Head of Influence
“We were thrilled because it was our first Influencer Marketing Show in New York. We met so many engaged and passionate people from the industry. Talking about the content creator scene and exchanging insights was a blast.”​
Michael ElschenbroiCh
COO
“The Influencer Marketing Show is a premiere event that's incredibly rich in industry knowledge, creator economy trends, and diverse peer perspective. I would highly recommend this for any professionals in the space!”
Raji Behniwal
Director of Marketing

APPLY FOR A FREE PASS AND GET YOUR EXPENSES PAID

As part of our new Hosted Meetings Program, we offer qualifying retailers and brands a complimentary ticket to IMS USA plus a travel reimbursement of up to $750 per person.

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